Hi, my name is Ziba Redif
I’m a writer, copywriter and researcher from London.
I’m a freelance writer and copywriter, specialising in mental health, wellness, culture and travel. My articles have been widely published in print and digital publications, and I’ve been fortunate to work with entrepreneurs and business owners across the globe.
I have degree in philosophy and an MSc in psychology. I’m passionate about using my knowledge and creative skills to unravel the shame and stigma that surrounds mental illness. I write about mental health, eating disorders, trauma, recovery and healing around the world.
As a copywriter, my specialty lies in understanding what makes people tick when it comes to the written word: what captures readers’ attention, makes them linger on your message, and compels them to take action. I use the magic of storytelling to delineate your brand’s unique vision and engage your target audience, without resorting to the usual clichés that crop up in advertising.
Drawing on my experience of working within mental health, I craft effective and stimulating copy and content for health professionals, medical practitioners, and wellness centers and coaches around the globe. If you’d like to know more about how I can help you transform your ideas into powerful words that convert, check out the different services that I offer.
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If you are interested in commissioning me for an article, book or marketing project, please get in touch.